Monetize your inventory with expert operations and a transparent marketplace
DYNAMO runs the VAS business end-to-end. From audience generation to collection.
How the model works
An end-to-end 6-step flow, from audience generation to collection, operated by our expert team.
Affinity-based audience generation
HLR/Billing/CDR data crossover to build DCB product affinity clusters. Targeting based on real usage.
Transparent marketplace
Content Providers load offers under CPM or CPA models. Open competition for inventory with full operator visibility.
Operator approval
The operator validates services, pricing, volumes, and creatives before each activation. Full business control.
Intelligent activation
Campaign Manager with A/B testing that puts products in competition. Inventory is assigned to the best performers.
Expert daily operations
Dedicated DYNAMO team working with the Telco's MCP/SDP to refine audiences, optimize campaigns, and ensure compliance.
Integrated collection
Wallet with multiple payment methods: credit card, bank transfer, virtual wallets. Automated billing.
For Content Providers
Everything a CP needs to compete for inventory, optimize campaigns, and maximize revenue in the Telco ecosystem.
Bidding platform
Real-time inventory purchase under flexible CPM and CPA models.
Product templates
Template upload per product/service for direct Telco approval.
ROI Dashboard
Real-time statistics by campaign, product, and channel with return metrics.
Virtual wallet
Integrated IO and payment management. Full budget and billing control.
Full statistics
Open metrics by campaign, product, channel, and period with data export.
CPM and CPA models
Full flexibility to adapt the investment model to each product and market.
Product categories
Verticals available for Content Providers in the marketplace
For the Operator
Full control over the VAS business with a comprehensive dashboard: approvals, pricing, statistics, and real-time KPIs.
Dashboard capabilities
End-to-end hands-on operation
We are not just another technology vendor. We are owners of your VAS operation.
Dedicated team
DYNAMO assigns dedicated experts who work as an extension of your team.
Daily optimization
Continuous tuning of audiences, creatives, and business rules alongside the operator.
MCP/SDP integration
Deep connection with the Telco platform to refine segments and reduce friction.
Regulatory compliance
Country-level regulatory compliance: data protection laws, DCB regulations, and consumer protection.
Anti-saturation
Windowing, frequency capping, and intelligent rotation strategies to protect the subscriber base.
Collection management
Integrated wallet with credit card, bank transfer, and virtual wallets.
"We are owners of your VAS operation"
DYNAMO works side by side with the Telco every day: we don't just provide the platform, we operate the business.
Results
Verifiable metrics from live operations with leading operators in Latin America and Africa.
Multinational Operator — Caribbean
Marketplace operated with open bidding and daily inventory optimization.
Regional Operator — Colombia
Full VAS operation with regulatory compliance and integrated anti-fraud.
Operator — South Africa
Base monetization via SAT Push with proprietary DYNAMO applet.
Want us to operate your VAS inventory?
Our team is ready to maximize your VAS business revenue with expert operation and full transparency.